I started Insurance Blog by Chris™ because I have a passion for insurance. Here at the blog, our job is to educate and inform people about the best insurance for them. Since then, we have grown into national brands with a large team of researchers helping people understand all forms of insurance.

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Rachael Brennan has been working in the insurance industry since 2006 when she began working as a licensed insurance representative for 21st Century Insurance, during which time she earned her Property and Casualty license in all 50 states. After several years she expanded her insurance expertise, earning her license in Health and AD&D insurance as well. She has worked for small health insu...

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Reviewed by Rachael Brennan
Licensed Insurance Agent Rachael Brennan

UPDATED: Apr 18, 2022

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What’s New for AAA Life Insurance Company?

The AAA Life Insurance Company has been offering life insurance and annuity products since 1969, with over 1,300,000 active policies.

Let’s discuss some updates on the AAA Life Insurance Company and what changes may have been made.

How Has Covid-19 Affected AAA Life Insurance Company?

After the outbreak of the Covid-19 pandemic, the company issued a reassuring response on their website and social media platforms, as well as an FAQ page answering any common questions customers might have about their coverage.

For the most part, current customers who hold life insurance plans with the AAA Life Insurance Company will have coverage for any death claims due to Covid-19. This does not apply to those with accident plans, however. Application processes may take longer than usual due to the mandatory health screenings. 

The insurance company has also stated that those who have tested positive for Covid-19 within the last four weeks will not be eligible for coverage. You may apply once those four weeks have passed.

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New Products or Changes

At this time, no changes have been made to the AAA Life Insurance Company’s available plans and products. They are still offering the following products:

AAA Life Insurance Company in the News

According to the AAA Life Insurance Company’s LinkedIn, at the close of 2020, they exceeded $1 billion in written premium.

In addition, for the third consecutive year, AAA Life has been awarded Aon‘s “Ward’s 50” recognition for outstanding results in safety, consistency, and performance over a five-year period.

2021 Latest AAA Life Insurance Company Reviews

In terms of reviews for the AAA Life Insurance Company, they have an AM Best rating of A (Excellent) as of August 2020.

Nerdwallet also rated them 3.5 stars out of 5.  They stated, “You don’t have to be a member to buy life insurance from AAA (but members get discounts on some policies),” and “Some term and whole life policies are available without a medical exam.”

The Balance gave them 3.2 stars out of 5, stating, “AAA Life Insurance is an excellent option for AAA members. The company offers several types of life insurance including high-dollar coverage for term and universal life. If you’re an AAA member or looking for life insurance coverage from a company with high customer service ratings—that you can cancel anytime if you aren’t satisfied—be sure to consider AAA Life.”

Investopedia gave them 3.4 stars out of 5. “Unlike many companies that require medical exams for all coverage options, AAA Life allows some applicants to purchase up to $500,000 in term life insurance online without undergoing a medical exam, so you can get coverage right away. And, it has guaranteed issue policies that you can lock in, regardless of your health history.”

While the American Automobile Association itself was founded in 1902, its life insurance products, an offshoot of its auto insurance and other member programs, were introduced in 1969.

Its term, whole, and universal life insurance program, which represents a significant part of the AAA organization, currently has a million policyholders in the U.S.

So, while AAA is best known for its travel services and roadside assistance, its life insurance products are a strong contender in a competitive field.

AAA Life Insurance

AAA life insurance is offered nationally through its local branches and is underwritten by the AAA Life Insurance Company headquartered in Livonia, Michigan.

You don’t have to be an AAA member to purchase their life insurance.

AAA Life Insurance Company Highlights

  • Underwriter: AAA Life Insurance Company
  • Market Share: 0.32%*
  • Premiums Written: $407,614,304*
  • Homepage URL: https://www.aaalife.com/
  • Company Phone: (800) 684-4222
  • Headquarters Address: 17900 N Laurel Park Dr, Livonia MI 48152

Customer Satisfaction Ratings

American Automobile Association is a staunch advocate of customer satisfaction; as proof, it maintains a below-average customer complaint volume with the Better Business Bureau, and painstakingly addresses each grievance according to BBB guidelines.

Plus, it has an A+ rating from BBB.

AAA has received mostly favorable comments on independent consumer review websites and has received only six complaints from the National Association of Insurance Commissioners in 2019.

AAA Life Insurance Financial Strength

Generally, knowing the financial strength of an insurer like AAA helps assure you the company will be able to meet its financial obligations, such as paying claims. Here’s a quick summary of AAA’s financial facts and figures:

  • Standard & Poor’s Financial Rating: n/a
  • Moody’s Financial Rating: n/a
  • AM Best Financial Rating: A- (Excellent)

Note: There are several independent organizations, such as AM Best, that evaluate insurance companies for financial strength. Each has its own standards and ways of rating companies, so an A+ from one firm may not be the same for another.

In addition to the numbers cited above, AAA is rated 7.0 on a scale of 10 for company stability, 9.0/10 for reputation, and 9.0/10 for its policies and coverage.

So you can feel pretty confident that AAA Life Insurance is a dependable, financially stable company to deal with, both in the present as well as the future, when you might need them to settle on a policy claim.

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AAA Life Insurance Quotes and Application Process

aaa life insurance review

AAA Life Insurance provides a number of options for obtaining a quote. Its website features a toll-free phone number as well as a zip code locator to help you find a local agent near you, if you prefer a face-to-face conversation.

In addition, there is a page on the website that allows you to create a AAA life insurance login then start the term life quote process online by answering a few questions (height, weight, date of birth, nicotine use, gender, zip code, and email).

The secure, automated online quote takes as little as 10 minutes, according to AAA.

The company provides a great deal of helpful advice on its website, such as articles on “Life Insurance 101,” the differences between different life insurance products, lifestyle choices, debunked insurance myths, choosing beneficiaries and filing claims, as well as videos and infographics.

There is also a simple online needs calculator, through which you can enter your birth date and salary to begin the quote process.

You might also want to know that there are some key lifestyle factors that could affect the cost of your coverage. According to AAA, these would include age, gender, marital status, and medical background.

In general, the younger and healthier you are, the lower your premiums will be. Other factors taken into consideration are smoking, dangerous hobbies like rock climbing or skydiving, or a driving history that includes recent DUIs.

AAA Life Insurance Policies

The coverage options offered by AAA Life Insurance include an excellent variety of term, whole, and universal life insurance policies, as well as accident insurance and annuities.

There are also several choices within each product category, and a range of insurance types from “fast” to “comprehensive,” depending on your needs. Plus, the usual requirement for a pre-coverage medical examination can be handled with an in-home visit.

Term Life Insurance

AAA offers two different term life insurance products, ExpressTerm and Traditional Term Life. With the first one, you can apply online in less than 10 minutes; the second one requires a personal consultation with a AAA insurance agent, who can advise you on the different policy features.

Both of these products are available for 10, 15, 20, 25, or 30-year terms, but the traditional term life provides a greater amount of coverage, from $100,000 to over $5,000,000.

Whole Life Insurance

Simple Whole Life and Guaranteed Issue Whole Life are the two choices in this category.

For Simple Whole Life, you need to apply through an agent; the benefits range from $5,000 to $25,000; the price never changes once it is locked in; there is no requirement for a medical exam, and the application involves just a few simple questions.

A Guaranteed Issue Whole Life policy can be arranged over the phone, online, or by mail, and you don’t need to qualify based on health. The benefit ranges, price lock, and no exam features are the same as with Simple Whole Life.

Universal Life Insurance

There are two products in this category, LifeTime and Accumulator Universal Life. Similarities include the requirement to apply through an agent, benefits starting at $25,000, and the ability to accumulate cash value.

Accumulator policies offer a higher amount that can be accumulated for cash value, customizable premiums, and flexible coverage that can be adjusted as your needs change. LifeTime, on the other hand, offers guaranteed premiums that do not change even if interest rates go up or down.

Accident Insurance

This can be purchased from AAA by phone or mail. The benefits increase with the number of years you maintain the policy, and there are cash benefits for emergency room visits, hospital stays, recuperation, or loss of life.

There are no health questions or medical exams required, and you’re guaranteed acceptance if you are an AAA member.


AAA annuities give you a way to save up money for a steady stream of retirement income that can last a lifetime. The three plans include EliteGuarantee Deferred Annuity, Platinum Bonus Annuity, and Guaranteed Income Annuity.

The first two are tax-deferred plans, offer guaranteed interest rates, and can be started with as little as $3,000. The third one requires a single premium contribution, and you decide when you’d like to begin receiving payments. For all three of these products, you need to meet with an AAA agent.

AAA Life Insurance Riders

If you feel that a life insurance policy you’re considering purchasing is adequate, but you’d like to customize it further by including certain additional features, you’ll want to talk to your agent about riders.

These are special provisions that deliver increased benefits for an additional cost. For example, here are some of the riders that AAA offers. The particular options described below may not be available with or applicable to all policies.

Child Term Insurance Rider

This adds $5,000 to $20,000 coverage for each eligible child (depending on the specific insurance product).

Disability Waiver of Monthly Deductions

If you were to become disabled, this rider would pay for your life insurance monthly deductions.

Disability Waiver of Premiums

This provision would allow you to stop paying premiums (without losing your policy) if you were to become disabled.

Accidental Death

If you die in an accident covered by the policy, this provides an additional payment of up to $150,000 to your beneficiary.

Guaranteed Purchase Option

If you need it, this gives you the ability to increase your coverage at some time in the future, without having to prove your insurability.

Accidental Death

Should you pass away from a covered accidental death (such as an accident at work or a traffic fatality), this would provide an additional payment of up to $25,000 to your beneficiary.

Travel Accident

If you die or are seriously injured in a covered travel accident while driving or riding as a passenger, this provides an additional benefit to your beneficiary.

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AAA Life Insurance Discounts

While you don’t need to be a member to purchase AAA life insurance products, AAA members do receive a discount rate on certain policies.

AAA Membership Discount

AAA members can receive an annual discount of $60 or more on life insurance products like ExpressTerm or guaranteed issue whole life insurance.

Bundled Policies Discount

If you were to purchase another policy from AAA, such as home insurance, you would be eligible for a multi-policy discount that gives you up to 25% off home insurance if you bundle it with life insurance and auto insurance, for example.